Apoorva Shridhar

Open to work

Apoorva Shridhar

Open to work

My Featured Work

Featured case studies demonstrating how I approach complex problems through research, iteration, and thoughtful design.

Redesigning the Amtrak Homepage

Worked with my team to redesign the Amtrak homepage. I led the research and usability testing that informed clearer navigation and a more effective content hierarchy.

Protype Usability Tests

Usage Data Analysis

Redesigning the Amtrak Homepage

Worked with my team to redesign the Amtrak homepage. I led the research and usability testing that informed clearer navigation and a more effective content hierarchy.

Protype Usability Tests

Usage Data Analysis

Redesigning the Amtrak Homepage

Worked with my team to redesign the Amtrak homepage. I led the research and usability testing that informed clearer navigation and a more effective content hierarchy.

Protype Usability Tests

Usage Data Analysis

Making Coupons Easy to Find and Apply

Conducted competitor analysis and usability research to uncover friction points in the coupon flow for Amtrak website, then collaborated with designers to deliver a smoother, more intuitive experience.

Competitor Analysis

Journey Mapping

Usability Tests

Making Coupons Easy to Find and Apply

Competitor Analysis

Journey Mapping

Usability Tests

Making Coupons Easy to Find and Apply

Competitor Analysis

Journey Mapping

Usability Tests

Designing Train Status for Confident Travel

Co-designed the Amtrak mobile app’s train status feature, delivering updates that keep riders informed and reduce uncertainty during their trips.

UI/UX Design

Designing Train Status for Confident Travel

Co-designed the Amtrak mobile app’s train status feature, delivering updates that keep riders informed and reduce uncertainty during their trips.

UI/UX Design

Designing Train Status for Confident Travel

Co-designed the Amtrak mobile app’s train status feature, delivering updates that keep riders informed and reduce uncertainty during their trips.

UI/UX Design

Helping First-Time Buyers Navigate Homeownership with Aabode

Collaborated in a capstone project across design sprints, rotating through research, prototyping, and testing to shape Aabode, a digital guide for first-time homebuyers.

User Interviews

Competitor Analysis

UI/IX Design

Helping First-Time Buyers Navigate Homeownership with Aabode

Collaborated in a capstone project across design sprints, rotating through research, prototyping, and testing to shape Aabode, a digital guide for first-time homebuyers.

User Interviews

Competitor Analysis

UI/IX Design

Helping First-Time Buyers Navigate Homeownership with Aabode

Collaborated in a capstone project across design sprints, rotating through research, prototyping, and testing to shape Aabode, a digital guide for first-time homebuyers.

User Interviews

Competitor Analysis

UI/IX Design

Get in touch

apoorvashridhar101@gmail.com

linkedin.com/apoorva-shridhar